Marque Bell

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Bell the helmets brand was born in the 50’s on the Californian Hot Rod scene. The founder, Roy Richter, realizes the need for protection with cars becoming faster and faster during races. Bell will be the first brand to produce a full face helmet, the legendary Bell Star, and will continue innovations to raise the level of protection but was also known for sensational advertising like “If you have a $10 head, wear a $10 helmet” which are still relevant nowadays! It is no coincidence that the greatest champions and the most demanding riders around the world rely on Bell helmets for decades, since 1954 Roy Richter values are in each helmet of the prestigious brand.

Brand's products BELL 1 to 16 of total 44

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